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Bing, Yahoo & DuckDuckGo: The Search Engines Sacramento Businesses Shouldn’t Ignore
When was the last time you thought about Bing or DuckDuckGo? For many Sacramento businesses, the answer might be “never.” But that’s starting to change—and fast.
At Get on the Map, we’ve been seeing a fascinating trend: the combined traffic from Bing, Yahoo, and DuckDuckGo is becoming a real lead source, especially for certain industries like home services, professional services, and B2B companies.
Why are Bing, Yahoo and Duck Duck Go?
• Bing is the default on Windows computers and Microsoft Edge browsers. Plenty of users don’t switch.
• DuckDuckGo has built a loyal following of privacy-focused users who want search without tracking.
• Yahoo retains older users who stick to familiar platforms.
Easy Wins for Local Businesses
Want to tap into this growing audience? Here are a few tips:
✅ Claim Bing Places for Business. It’s free and can help you appear in Bing’s local map packs.
✅ Adjust your messaging. DuckDuckGo users love privacy. Mention your privacy policies or security measures on your website.
✅ Optimize your local citations. Platforms like Yext and LocalWorks help manage listings that feed Yahoo’s local search.
✅ Consider Bing Ads. Costs-per-click are often 20–40% lower than Google Ads, giving you more exposure for less budget.
Geo SEO Matters Everywhere
Local searches like “best dentist near me” or “Sacramento solar installation” are just as important on Bing and DuckDuckGo as on Google. Optimize your website and content for those geo-focused terms to cover all your bases.
Small changes can help Sacramento businesses win big. At Get on the Map, we’re ready to help you explore beyond Google—and grow your leads in places you might not expect!
Want more info about Sacramento SEO Services?
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