by Julie Gallaher | Jan 17, 2010 | Brand Building
Is your name spelled the conventional way? All my life people have pronounced my name wrong (it’s Gal-la-her not Gal-la-ger) but it doesn’t bother me. I only correct people when they spell it wrong. But, I wonder how many people are looking for me online...
by Julie Gallaher | Jan 16, 2010 | Brand Building
Whether you’re a solopreneur, a start-up or an existing small business, one of the most difficult areas for most business owners is marketing. It’s easy to spend a lot and get little, but doing nothing means your business will stagnate. Here are some...
by Julie Gallaher | Jul 5, 2009 | Brand Building
Gary Vaynerchuk is one of the world’s most successful business users of Facebook, Twitter and other social media. Through online networking, he’s grown his family’s local wine business into a national industry leader and promoted Wine Library TV, his...
by Julie Gallaher | Jun 21, 2009 | Brand Building
Congratulations to my friend Chris Brogan, featured today in the Wall Street Journal discussing blogging and alternatives to blogging. The advantages of using a blog to jump-start your career, says Mr. Brogan, are many. “Blogging is flexible and gives you the...
by Julie Gallaher | Jun 19, 2009 | Brand Building
Have you been thinking about a business blog? Darren Rowse, author of the very popular blog, ProBlogger, says there are techniques and stategies you should seriously consider before you get started. 1. Listen First, Blog Later 2. Know what you want to achieve 3. Be...
