Here’s a quick tip for Pinterest marketers … If you want your photos, infographics etc. shared on Facebook, make sure your original graphic is 520px or less. If not, the link will show but your fantastic visual will just be a link.
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If you haven’t yet joined Pinterest, you’re missing what I believe will be the biggest social media story of 2012. Pinterest is the sharing of online dream boards. If ever you were a magazineaholic, tore recipes out of newspapers for things to try at some future date, or got duplicate copies of your photographs made so you could give people copies, you will love, love, love Pinterest.
But if you’re a marketer, you’ll love it even more. If you promote a post on Twitter or Facebook, timing is everything, because your audience will start to ignore your post within 3 hours.
Source: thesimpledelights.com via Julie on Pinterest
I noticed one of my friends “re-pinning” something this morning that I’d posted 2 weeks ago. I did a little research. This recipe photograph was initially posted by Molly Harthgather 4 weeks ago. She has 498 followers, but this photo has generated 27 comments, 772 likes and 4,405 repins. It will continue to bring attention to the recipe blog where she found it for months or even potentially years.
And the icing on the cake for marketers? Every pin, re-pin, share and embed includes a link to the original source material. In the last month, Pinterest has generated over 200 backlinks to my travel website Things You Should Do.
I’ve started a Pinterest Networking Group on LinkedIn and am teaching a Pinterest Marketing class on February 14th in Sacramento. I’d love to see you either place.
Pinterest is in beta and you need an invite to join. If you’d like one, make a comment and I’d be happy to send you one.
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You’ve looked online and seen comments about your business that you didn’t like. What are you prepared to do?
Reputation Risk is ranked First among all risks for company managers
84% of hiring managers in the U.S. think it’s appropriate to consider personal and professional data posted online when assessing a candidate.
One negative review on a site like Twitter, Facebook or Youtube can cost a company as many as 30 customers.
83% of companies will face a reputation management crisis in the next 5 years that will affect their share price.
In this one hour workshop, you will learn to analyze the current state of your reputation, create content that shares your good news and create a plan to make sure the good news gets seen.
Instructor – Julie Gallaher of Get on the Map Local Search Marketing
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Everyone’s busy at Christmastime (or Chanukah, Kwanza, Festivus, New Year’s Eve) but as business people, we don’t want to miss an opportunity to thank our customers for their support all year long. Here are a few ideas for you to try.
I’m attaching my favorite holiday video. I hope your Christmas is Merry and Bright. See you in the New Year!
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