Hi Friends,
If you’ve landed here, it is because you follow one on my Instagram accounts, @juliemarg, @sacramentotop10 or @getonthemap. I’ve invited some of my local Sacramento Instagram followers to join me in a growth campaign, designed to double, triple or even quadruple the number of your local followers.
Growing a local following is something that businesses tell me is their biggest social media following. After all, it doesn’t really matter how clever your memes are, how good your special offerings are, if no one sees them. Back in the day, the yellow pages took care of that for you. We’d distribute 1,000,000 copies of your ad to every home and business in the Sacramento area. Now you need to distribute your own messages.
A friend of mine just grew her Instagram account by 3,000 followers by participating in a small group giveaway. Her campaign didn’t have a local focus, so I don’t expect those types of numbers, but it had some elements that are well worth copying. Her campaign was focused on Disneyland, so it attracted participants from all over. Mine is going to focus on Sacramento restaurants, so the people joining in will be people who live in the Sacramento area.
Here’s how it will work.
1. I gather a small group of businesses, only one to a category, no competitors. Maximum of 10 businesses.
2. We announce a contest with an awesome set of prizes.
3. Prizes: 1st place – $500 gift card package with $100 to Biba’s, $100 to Mikuni’s, $100 to Frank Fats, $100 to The Firehouse and $100 to Zocalo. Five 2nd place winners get $100 card to one of those restaurants. 6 winners in all.
4. To enter – you have to follow each of the contest sponsors (this could be you!) and write a comment on one of their posts. Extra entries for every local person you tag.
5. Use a contest manager program to check the entries and pick a winner.
6. Repeat the next month using different restaurants.
Sounds like you’ll get tons of new local followers, doesn’t it?
How to Participate:
1. Be one of the first ten to sign up, and be the first in your category.
2. Fee is $1000 which will cover 3 months. This will cover everything – $3,000 worth of prizes, all artwork to promote and management of the campaign.
Call me if you want more info, but don’t delay. I think this will fill up fast.
