Business networking through the social media networks increases in importance every day. It’s true, not even Rupert Murdoch, billionaire owner of MySpace, has figured out exactly how to profitably target advertising to users of the networks. But reaching out to customers and prospects has never been easier.
Keep in mind that the major social media networks are young. Twitter has not yet had it’s third birthday, Facebook opened to the public just 2 1/2 years ago. Twitter has been in the news almost daily for the last month or two – with celebrity stories about Lance Armstrong announcing the theft (and the recovery) of his bike on Twitter, Oprah Winfrey making her first tweet on the air and Ashton Kutcher reaching 1 Million Twitter followers.
Stewart also said Twitter, the emerging so-called microblogging technology, will likely become a powerful marketing tool for Corporate America and she would pay to use it. She noted that in 11 months of using the service, making about 250 tweets, she amassed a following of over 600,000 people.
“It took me two years to get to 600,000 subscribers with Martha Stewart Living,” she said. “It took a fraction of that time to get there on Twitter.”
Twitter Use by Business
Are you confused by all your options? Get on the Map can develop a custom social media plan for your business. We can show you why Facebook, LinkedIn, Twitter, YouTube, MySpace or any of the other social networks is best for your business. For more information, call 916-265-2521