4 Reasons Restaurants should use Fourscan to Monitor Foursquare Tips
Foursquare is much more than a mobile check-in application. It also helps people finding restaurants in any given area thanks to the Explore tab. Explore is obviously powered by check-ins but also by tens of millions of tips!
If you manage a restaurant or restaurant chain you definitely want to know what tips people are leaving on your venues’ pages… Fourscan enables you to monitor and reply to these tips. Here are four reasons why you should use it.
1. Measure quality of service
Forget about mystery shopping! Fourscan can be useful to identify best practices and improvements to be made. You can automatically add all the venues you manage on Fourscan dashboard and monitor new tips.
e.g. 1 : “Nice place, unfriendly waiters.”
e.g. 2 : “Outstanding customer service. Nice atmosphere. Always a favourite.”
e.g. 3 : “Great food, but takes too long if you order takeaway.”
2. Engage your customers
Fourscan gives you the possibility to contact people who left tips via Facebook or Twitter, either to thank them or to address complaints. A simple gesture that can really make the difference and make customers consider coming back!
3. Watch direct competitors
You can manually add any venues to your dashboard, so why not add competing restaurants? You can get valuable information about why they are successful !
“Less busy than the other chain next door!”
“Just as good as Pret but cheaper.”
4. Report inappropriate tips
More and more people try to use tips to generate traffic to their websites or blogs. To help you get rid of these spams, Fourscan added a “Report” button !
Fourscan is still in beta testing, hence free ! Sign up and feel free to give us feedback. – Victor Landau, CEO of Fourscan.
Thanks so much to Victor Landau, CEO of Fourscan, for this guest post, exclusively for Get on the Map readers.