Get on the Map - Sacramento Search Engine Optimization & Social Media

I am highly recommending Foursquare to my hospitality and retail clients – Why? It allows users to interact and have fun with each other by demonstrating how much they love your business. They compete to be the Mayor of your establishment and they can only win if they are frequent customers. Here’s what Digital Media [...]

Does anyone get excited about their yellow page listings anymore? Not like this… *the writing in the video is backwards due to copyright.

Thank you all for the support, kindness & friendship you’ve offered in this first year of my business. It’s been fantastic and I want to offer you a couple of free gifts. First, the fabulous Seth Godin has authored a new free ebook, What Matters Now. My favorite section was on Strengths Forget about working [...]

Researchers at Penn State University have released a comprehensive report on how consumers use the search engines. Did you wonder why your pay per click advertising program wasn’t delivering the results that you wanted? It’s simple, only 6% of web searchers turn first to the paid or sponsored advertisements. The report shows that 82% of [...]

Seth Godin, best selling author of numerous business books including Purple Cow: Transform Your Business by Being Remarkable and Tribes: We Need You to Lead Us is one of the leading business thinkers of the 21st Century. He’s been talking about the radically changed circumstances that newspapers and yellow page companies face because of Google’s [...]

It’s sometimes hard to believe, and even harder to keep up with, all the changes you face as a small business.  Just 18 months ago, the Google organic listings was not the most important marketing a small to medium size local business must deal with.  But now it truly is.  Depending on your industry, 30 [...]

Businesses need to start preparing for the turning point – the day that social media is your most important lead generation vehicle. That day is not here yet, but Google is officially getting nervous. JAY ALABASTER, Associated Press Writer – Mon May 25, 2009 – Google has long been the king of search, dominating rivals [...]

When Google Reviews Go Horribly Wrong from Matt McGee twitter @mattmcgee Yelp Doesn’t Understand Your Business from Joe Hackman twitter @hackmanj Facebook Close to Blowing Location Wide Open from Marshall Kirkpatrick twitter @marshallk Optimizing Your Practice from Dana Lookadoo twitter @yoyoseo 2011 Predictions in Social and Local from Sebastien Provencher twitter @sebprovencher Google Weddings – [...]