Podcast

Wednesday, May 24th, 2017

Google Reviews

Wednesday, December 16th, 2015

link directly to google plus reviews page.

SocialOomph.com

Tuesday, May 26th, 2015

My Favorite Twitter Tool

Click here to see ALL the features Social Oomph offers

social oomph logo

Here is the list of photos used in the Youtube video
1. Photo by dullhunk – Creative Commons Attribution License https://www.flickr.com/photos/14829735@N00 Created with Haiku Deck
2. Photo by Jim Nix / Nomadic Pursuits – Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/34825346@N02 Created with Haiku Deck
3. Photo by wildxplorer – Creative Commons Attribution License https://www.flickr.com/photos/21932201@N04 Created with Haiku Deck
4. Photo by revjdevans – Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/54695770@N00 Created with Haiku Deck
5. Photo by Out.of.Focus – Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/11513812@N02 Created with Haiku Deck
6. Photo by P Hansen – Creative Commons Attribution-NonCommercial License https://www.flickr.com/photos/65897848@N00 Created with Haiku Deck
7. Photo by whitecat sg – Creative Commons Attribution-NonCommercial License https://www.flickr.com/photos/14795407@N05 Created with Haiku Deck
8. Photo by GotCredit – Creative Commons Attribution License https://www.flickr.com/photos/30576334@N05 Created with Haiku Deck
9. Photo by shawncampbell – Creative Commons Attribution License https://www.flickr.com/photos/59077136@N00 Created with Haiku Deck
10. Photo by betsyjean79 – Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/42359338@N00 Created with Haiku Deck
11. Photo by hankenstein – Creative Commons Attribution License https://www.flickr.com/photos/96445946@N00 Created with Haiku Deck
12. Photo by Leo Reynolds – Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/49968232@N00 Created with Haiku Deck
13. Photo by The Daring Librarian – Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/43666171@N07 Created with Haiku Deck
14. Photo by ywammadison – Creative Commons Attribution-NonCommercial License https://www.flickr.com/photos/30167167@N04 Created with Haiku Deck
15. Photo by LoKan Sardari – Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/30013612@N03 Created with Haiku Deck
16. Photo by nao-cha – Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/20591324@N00 Created with Haiku Deck
17. Photo by Street matt – Creative Commons Attribution License https://www.flickr.com/photos/119760624@N05 Created with Haiku Deck
18. Photo by Leo Reynolds – Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/49968232@N00 Created with Haiku Deck
19. Photo by mkhmarketing – Creative Commons Attribution License https://www.flickr.com/photos/93212162@N08 Created with Haiku Deck
20. Photo by Todd Barnard – Creative Commons Attribution-ShareAlike License https://www.flickr.com/photos/67332546@N00 Created with Haiku Deck

27 Best Twitter Marketing Posts of 2015 (So Far)

Saturday, April 11th, 2015

Best Twitter Marketing Posts of 2015 from Jon Andrews, Scott Ayres, Martin Beck, Shashi Bellamkonda, Jeff Bullas, Lexie Carbone, Kristina Cisnero, Jacob Curtis, Tapajyoti Das, Virginia DeBolt, Lauren Dugan, Dr. Susanna Gebauer, Jason Gordon, Lucy Hitz, Jake Kastrenakes, Jenny Kessman, Mandy Kilinskis, Larry Kim, Muriel MacDonald, Alex McCann, Steph Meyers, Mark Miller, Dean Montadon, Andrew Moravick, Neil Patel, Kevin Shipley, Dan Virgillito and Jeannie Walters.

Best Marketing Tips … In No Particular Order

To Vote for your favorites, go to my Twitter Voting Page

1. Let the Tweets Dance Across the Stage

Muriel MacDonald, writing for Tint tells how the SFBallet uses Twitter to attract and engage their younger audience members.

I’ve used Tint with many of my events. The social wall is easy to implement. Just fill in your followed accounts and hashtags, hook up your projector, and the Tint app displays your best engagement.

social wall for sacramento events

Click to Tweet: Publicly recognize your fans #BestTwitterMarketingTipsof2015 http://ctt.ec/631fH+ via @murielmacdonald @tint

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2. Mean Tweets

Follow Jimmy Kimmel’s example and use mean tweets to your advantage say Jeannie Walters of Steamfeed. Maybe the mean tweets are true and you need to improve your customer service. Or maybe they’re not and you can get a laugh.


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3. Attract Local Customers By Enabling Location

Last month, Twitter announced a partnership with Foursquare that adds thousands of locations to the Twitter database.When tweeting for business via your smartphone, make certain to enable your business location reports Jake Kastrenakes.
twitter foursquare yelp
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4. No Negatives, I Repeat No Negatives!

My friend Shashi Bellamkonda, the Social Media Swami trains his employees on the Rules of Twitter, and insists, Never make negative tweets from the company account. Ever.
twitter strategy
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5. Vibrant, Colorful Tweets Win the Day

Larry Kim of WordStream says that if you make your images colorful you’ll get 5 times more retweets
color tweets courtesy of wordstream
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6. Action, Action

http://blog.hubspot.com/marketing/twitter-increase-clickthrough-rate

https://twitter.com/neilpatel Neil Patel
https://twitter.com/hubspot
Use verbs! Humans find verbs much more interesting than nouns and they generate more click-thrus.
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7.

http://blog.thesocialms.com/twitter-marketing-7-ways-twitter-you-not-thought-of/

https://twitter.com/dreckbaerfrau Dr. Susanna Gebauer
https://twitter.com/thesocialms The Social Marketers
Find new people to follow by checking the lists that have been created by people with similar interests. For instance, I’ve created a list of Sacramento Restaurants on Twitter https://twitter.com/JulieGallaher/lists/sacramento-restaurants

best sacramento restaurants twitter list

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10.

http://www.business2community.com/twitter/everything-need-know-twitters-new-video-feature-01189927

Lexie Carbone, https://twitter.com/smartbugmedia
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11.

http://leadsift.com/twitter-response-guide-business/

https://twitter.com/leadsift @leadsift Tapajyoti Das
Ten Research Backed Ways to Improve Your Twitter Customer Engagement

Using positive emoticons in your responses increases engagement by 67%
Here’s where to get some emojis http://getemoji.com/

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13.

http://www.business2community.com/twitter/twitter-marketing-googles-back-theres-gonna-troubleif-youre-tweeting-01194169

https://twitter.com/Amoravick Andrew Moravick
https://twitter.com/b2community
Now that Google and Twitter have agreed to a deal that puts Tweets back in to the Google index, you need to be Tweeting your content.
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14.

http://simplymeasured.com/blog/2015/04/02/new-research-who-follows-brands-on-twitter/

Kevin Shivley https://twitter.com/KevinSaysThings
Simply Measured https://twitter.com/simplymeasured
Don’t forget – when someone follows your business on Twitter, you’re not the only business they’re following. Do some research to find out what other business messages they see in their tweet stream. Do yours compare favorably or unfavorably?
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15.

http://www.inc.com/mark-miller/how-to-be-an-authentic-leader-in-140-characters-or-less.html

Mark Miller https://twitter.com/Emergenetics_ in Inc Magazine https://twitter.com/inc https://twitter.com/therightsteph Stephanie Meyers
even if you tweet for business you need to share hobbies and interests
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16.

http://www.elegantthemes.com/blog/tips-tricks/how-to-get-more-clients-with-twitter-ads

https://twitter.com/danvirgillito Dan Virgillito
https://twitter.com/elegantthemes
Ways to make Twitter advertising work for you – define your objectives before you start – are you looking for traffic to your website, to build your email list or to gain more followers
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17.

http://strongsocial.ca/blogs/socialmediatips/16241076-6-tips-to-getting-twitter-hashtags-right

https://twitter.com/Strong_Social Jason Gordon
My favorite tip is don’t use hashtags that aren’t relevant to your brand. I hate clicking on a link that is tagged with my neighborhood and find out it has nothing to do with us. Really!
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18.

http://www.postplanner.com/how-to-double-twitter-followers-in-5-minutes-per-day/

https://twitter.com/scottayres
https://twitter.com/PostPlanner
Tweet more – users with less than 1,000 Tweets usually have less than 100 followers
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19.

http://altrinchamhq.co.uk/blog/5-dos-and-donts-for-twitter-in-2015/

https://twitter.com/altrinchamhq Alex McCann
Benchmark your Twitter Analytics. If you’re training for a triathalon, you keep accurate records of your effort and results. Do the same with Twitter – what is your posting schedule, how big is your following, with retweets – how great is your reach. I currently average a little more than 100,000 reach on Twitter every month. My goal is to increase that to 200,000 by the end of the year. I’l track my activity and see what works.
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20.

https://blog.bufferapp.com/7-ways-i-accidentally-got-twitter-followers-and-7-ways-you-can-on-purpose

https://twitter.com/ImAmandaJulius Mandy Kilinskis
https://twitter.com/buffer
Mention your town in a tweet and you’re likely to get noticed by other tweeters in your town
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21.

http://www.adweek.com/socialtimes/7-tips-for-consistent-branding-on-twitter/616557

https://twitter.com/lauren_dugan
https://twitter.com/Adweek
Twitter is public – be careful that your retweets are something you’re willing to stand by, even if your boss or customer disagrees. If not – don’t be controversial. Remember the high level corporate executive who lost his job after videotaping himself giving grief to the fast food worker at Chic Filet
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22.

http://www.webteacher.ws/2015/03/28/twitter-tips-list-vs-follow/

https://twitter.com/OldAintDead Virginia DeBolt
offers some tips on how to grow a new Twitter account by creating lists instead of following masses before you have a big following of your own
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23.

http://content.easybib.com/10-tips-for-using-twitter-at-any-conference/

https://twitter.com/jakessman Jenny Kessman
https://twitter.com/EasyBib
Follow the keynote speakers and attendees ahead of time and you won’t be scrambling – you also have a better opportunity to have a meaningful conversation with them at the event since you’ve broken the ice
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24.

http://blog.hubspot.com/marketing/what-does-your-logo-color-really-mean-infographic

Twitter paid just $15 for their logo
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25.

http://blog.hootsuite.com/social-media-marketing-for-small-business/

72% of People are more likely to purchase from a small business after they interact with them on Twitter
https://twitter.com/K_Cisnero Kristina Cisnero
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26.

http://simplymeasured.com/blog/2015/04/08/what-better-call-saul-can-teach-us-about-marketing-on-twitter/

https://twitter.com/LLHitz Lucy Hitz

Personalize your responses to your fans
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27.

http://www.surefiresocial.com/our-blog/twitter-has-introduced-customizable-retweets/

https://twitter.com/thejonandrews Jon Andrews
Good news – No need to copy and paste anymore
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28.

http://blog.red-website-design.co.uk/2015/04/09/warning-these-10-tips-could-turn-you-into-a-twitter-marketing-genius/

https://twitter.com/Dean_RWD Dean Montadon
Tweets with Hashtags get 2 times the engagement as Tweets without
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29.

http://www.jeffbullas.com/2015/04/07/4-ways-to-use-twitter-to-supercharge-your-online-credibility/

https://twitter.com/jeffbullas Jeff Bullas
Create a hastag to gather Twitter Testimonials
http://getonthemap.us/testimonials-reviews/helped-sac-fashion-week-exceed-goals/
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30.

http://www.socialmediaexaminer.com/twitter-chats-can-benefit-your-business/

https://twitter.com/JacobkCurtis Jacob Curtis
give a face to your business
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31.

http://marketingland.com/twitter-redesigns-analytics-homepage-brings-quick-promote-profiles-121142

https://twitter.com/MartinBeck Martin Beck
Easily find your top tweets, top followers & more. Why? Because it also easily makes it possible to promote your top tweets via advertising.

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Get Ready for Sacramento Big Day of Giving – May 5th

Thursday, February 5th, 2015

7 Key Steps to Getting on the Map

Saturday, July 12th, 2014


Sacramento SEO – 7 Key Steps to Getting on the Map – Created with Haiku Deck, presentation software that inspires

Pinterest 2015

Thursday, July 3rd, 2014

8 Ways to Increase Your Exposure on Pinterest
http://simplymeasured.com/blog/2015/05/04/8-ways-to-increase-your-exposure-on-pinterest/
Lucy Hitz
https://twitter.com/LLHitz
https://twitter.com/simplymeasured

26 Tips to Instantly Improve Your Pinterest Marketing Strategy
http://rebekahradice.com/nstantly-improve-your-pinterest-marketing-strategy/
Rebekah Radice
https://twitter.com/RebekahRadice

Why now is the time for brands to go all-in on Pinterest
http://digiday.com/brands/now-time-brands-go-pinterest/
Brit Morin
https://twitter.com/brit
https://twitter.com/Digiday

How to Create Great Images for Pinterest: 12 Keys
http://www.business2community.com/pinterest/create-great-images-pinterest-12-keys-01241452
Anna Bennett
https://twitter.com/acadizbennett
https://twitter.com/B2Community

http://pegfitzpatrick.com/how-to-use-pinterest-to-build-a-loyal-following-for-your-brand/
Peg Fitzpatrick
https://twitter.com/PegFitzpatrick

How Guided Search Is Changing Pinterest’s Business
http://recode.net/2015/04/26/how-guided-search-is-changing-pinterests-business/
Carmel DeAmicis
https://twitter.com/carmeldea

Smart Tips For The Pinterest Smart Feed
http://blog.tailwindapp.com/pinterest-smart-feed/
Caleb Yen for Tailwind Blog
https://twitter.com/TailwindApp

yelphelp

Monday, May 26th, 2014

Caliwine

Monday, May 26th, 2014

How Do You Engage In Real Life?

Tuesday, April 8th, 2014

Someone buys a ticket to your show, comes to the theater … How do you connect with them? Do you ask for a Twitter follow, Facebook Like, email or text sign up? Does your audience immediately do what you ask?

What if they could see their fellow audience members interacting with you?
Use Tintup to display your social streams at your venue to encourage engagement

I’ve seen lots of applications that let you display your Tweetstream, but Tintup is the only one I’ve seen that can incorporate Facebook, Instagram, Pinterest and more. If, you have a baby boomer audience, you really need to include Facebook, so the other applications aren’t that valuable.

You can also use Tint to create a page on your Facebook page or website to highlight your communication. I’m using Tint to show people my social media marketing on my website here.

Additional ideas for Tint use here …
Sanrio promotes their Instagram contest on their website. If you want to get people to participate at a conference, make it fun.